With almost 20 years’ experience in strategic B2B marketing, Emmeline founded Co-Creation Marketing in 2014.
Emmeline combines strategic thinking and business acumen, to deliver meaningful, commercially astute marketing. She loves deeply understanding buyer psychology and uses her specialist expertise in value proposition development and neuromarketing to create highly persuasive, customer-centric marketing.
Previously, she was Business Director for Digital and B2B Marketing at the Publicis Group. Having worked with many global B2B brands, including Experian, The Access Group, Siemens, Avaya and Yell, among many others.
Professional membership: Co-organises Business Marketing Club (BMC) events in Nottingham for B2B marketers.
Qualifications: Institute of Direct Marketing (IDM) Postgraduate Diploma in Digital Marketing with B2B, Chartered Institute of Marketing (CIM) Certificate in Professional Marketing, BSc degree in Neuroscience.